Facebook held a one-off privacy “pop-up” in New york on Thursday, section of the company’s ongoing advertising efforts to heal its image pursuing the controversy-plagued 2018.
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The social network giant erected a 10ft x 30ft trailer in Bryant Park, in midtown Manhattan, so it said would “help people manage their privacy on Facebook” together staff accessible to reply to any concerned users’ questions and provide simple pamphlets.
But due to the New York City pop-up is open personally day only, and given Facebook has no firm offers hold any other pop-ups in the usa, this indicates unlikely the hassle should help lots of the estimated 214 million Facebook users near you.
But Facebook’s chief privacy officer, Erin Egan, told the Guardian the pop-up, that is certainly open between 11am and 9pm, ‘s no publicity stunt.
“We’ll hopefully have a few hundred, or even a thousand people know [more about Facebook’s privacy settings], they’ll share by using their friends and families so will have them competent to educate others,” Egan said.
“This is no silver bullet. We’re also doing other things online, from the Facebook platform we’re sharing the rest of our privacy shortcuts, so we’re doing lots.”
The pop-up belongs to a PR effort to rehabilitate the provider right after a troubled year.
In March it emerged that Cambridge Analytica, a rightwing data firm that worked with Donald Trump’s election team, had harvested data from 50 million Facebook profiles, and tried on the extender to profile US voters and target them personalized political advertisements.
Mark Zuckerberg, the business’s CEO, was summoned before Congress in April to treat the scandal. Zuckerberg acknowledged the scandal would have been a “breach of trust between Facebook as well as people that share their data about and expect us to defend it”.
Even if you are aware the pop-up was happening on Thursday, it turned out nearly impossible to find while in the cramped park